BRASELTON, Ga. – Northeast Georgia Medical Center (NGMC) is issuing a Call to Artists for local artwork to feature in its new Braselton hospital, set to open in Spring 2015. The hospital is looking to purchase artwork created by local artists as well as locale-specific artwork in multiple mediums to feature in the new hospital’s public areas.
“Artwork will play an important role in our new hospital for a variety of reasons,” says Anthony Williamson, Vice President of Greater Braselton. “Not only does it create a visually pleasing and cohesive experience for patients and visitors, evidence-based research also has proven that a soothing environment can reduce patient stress and perception of pain and improve patient outcomes. We’ll even use strategically placed artwork to assist with way finding.”
Williamson says NGMC hopes to purchase more than 60 local pieces for the new hospital. Mediums can include oil, acrylic, pastel, watercolor, glass, mosaic tile, photography, fabric, metal and mixed media. The artwork should depict recognizable familiar landscapes, including orchards, waterscapes, florals and garden scenes that represent the local geography and topography. Images should be full color spectrum depicting sunny days.
“Our Art Committee’s goal statement is to create a master planned integrated art program that reflects the diversity and unique beauty found in Northeast Georgia through awe inspiring views of nature,” says Williamson. “Thus, we’re seeking art that will complement our serene, warm, natural environment while supporting our way finding plan and creating ‘Wow!’ moments.”
Preference will be given to artists living or working in the local area, to include Hall, Jackson, Gwinnett and Barrow counties.
“Local participation has been a priority goal for us throughout the construction of Northeast Georgia Medical Center Braselton, and that commitment extends to our selection of original artwork,” says Williamson.
The deadline for submissions is March 31, 2014.
For submission guidelines and more information, visit
For more information about NGMC Braselton, visit www.nghs.com/braselton.